Christine Nyweide

Christine Nyweide is a driven business strategy professional with a deep passion for catalyzing transformative growth in organizations. Her expertise lies in crafting growth strategies that are firmly grounded in a nuanced comprehension of consumer demand. She has a diverse background, having successfully collaborated with companies in consumer packaged goods, retail, healthcare, and consumer electronics sectors. Christine's proficiency shines through in a multitude of areas, including design-led innovation, channel/account management, market segmentation/prioritization, and brand re-positioning and activation. Her strategic initiatives have consistently delivered substantial outcomes for her clients, such as revamping innovation processes, optimizing trade plans for enhanced efficiency and growth, identifying untapped market opportunities through consumer segmentation, and driving significant year-over-year growth through brand re-positioning. Christine's educational journey is marked by academic excellence, with an MBA from Northwestern University's Kellogg School of Management, a Bachelor of Science in Biology from the Massachusetts Institute of Technology, and participation in the UREKA Programme Scholarship at the National University of Ireland, Galway. She has honed her professional skills through esteemed roles at The Cambridge Group, where she currently serves as a Partner. Prior to her current position, Christine held key positions at The Cambridge Group, including Associate Partner, Project Manager, and Consultant. Her career also includes impactful stints as an MBA Marketing Intern at Mattel, an Engagement Manager, Business Analyst, and Associate Business Analyst at Trinity Pharma Solutions.