Christine Kerst

Christine Kerst is the Head of Talent + Culture at Big Valley Marketing, a consultancy that specializes in data-driven marketing and communications for technology companies. In her role, she is responsible for implementing a people-first HR strategy that aligns with the company's business objectives and fosters a healthy, inclusive, and high-performing workplace culture. Her responsibilities include overseeing talent acquisition and retention, learning and development, performance management, and team benefits and policies.12

Kerst has a background in client service, which she believes enhances her ability to understand both customer and team needs. This understanding allows her to create effective programs and policies that support the team's success. She joined Big Valley Marketing eight years ago in a client service capacity before transitioning to her current role, where she focuses on recruiting, mentoring, and team building.1

In addition to her professional achievements, Kerst is known for her personal commitment to community causes; she participated in a breast cancer fundraising walk, raising $20,000 over three days.1