Christina Smedley

Christina Smedley is a prominent figure in the marketing and communications sector, currently serving as the Co-Founder and Chief Marketing & Communications Officer at Lightspark, a position she has held since April 2022. Based in Los Angeles, California, she has built a robust career across various high-profile companies in the tech and marketing industries.

Professional Background

• Lightspark: Co-Founder and Chief Marketing & Comms Officer (April 2022 - Present)
• Robinhood: Chief Marketing & Communications Officer (September 2020 - September 2021)
• Facebook: Held multiple roles including Vice President of Brand & Marketing for Novi and Head of Brand & Marketing for Blockchain (2018 - 2020)
• PayPal: Vice President of Global Brand & Communications (October 2012 - October 2015)
• Edelman: Various executive roles including EVP & Global Chair of Consumer Marketing (2009 - 2012)
• Amazon: Director of Worldwide Communications (1999 - 2003)

Throughout her career, Smedley has demonstrated expertise in brand strategy, marketing communications, and consumer engagement. Her experience spans over two decades, during which she has worked with leading companies to enhance their brand presence and market strategies.

Skills and Expertise

• Brand Strategy: Proven ability to develop and execute comprehensive branding strategies.
• Marketing Communications: Extensive experience in overseeing marketing communications across diverse platforms.
• Leadership: Strong leadership skills demonstrated through her roles in various organizations.

Additional Roles

In addition to her role at Lightspark, Christina Smedley is also a Supervisory Board Member at Home To Go, further showcasing her commitment to strategic leadership in the tech space.

Her diverse background and extensive experience make her a key player in shaping marketing strategies in today's digital landscape.