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Chris Kooistra
Director of Marketing
Chris Kooistra is a results-driven marketing leader with over 15 years of experience in establishing and directing initiatives for well-known consumer brands. He excels in recognizing market needs and translating them into actions that enhance brand recognition and drive sales. Chris has a proven track record in building strategic partnerships, managing brand standards, and developing integrated marketing solutions that boost brand awareness and customer acquisition.
He specializes in national marketing strategies, multi-platform engagement, go-to-market plans, strategic analysis and planning, public relations, brand management, social media, teamwork, trade shows, strategic partnerships, market research, community outreach, digital marketing, vendor management, and much more. With a background in Commerce majoring in Marketing and minoring in Communications from DePaul University, Chris brings a wealth of expertise to the field. His professional journey includes roles such as Director of Marketing at Other World Computing, Senior Director of Brand Partnerships at Cedar Electronics, and various managerial positions at industry-leading companies like Cobra Electronics and Peerless-AV.
Drawing inspiration from Wayne Gretzky, Chris believes in anticipating market trends and excelling in positioning brands for future success. His career is marked by a commitment to excellence, innovative marketing approaches, and effective collaboration across teams and stakeholders. Chris's focus on strategic planning, brand management, and business development has driven sales and elevated brand visibility across diverse platforms.