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Chris Kim
Director of User Acquisition at Mobilityware
Chris Kim is a seasoned marketing professional who currently serves as the Director of User Acquisition at MobilityWare, a position he assumed in January 2023.1 With a strong background in performance marketing and user acquisition, Kim has built a notable career in the mobile gaming and digital marketing industries.
Career Progression
Kim's journey in the marketing field includes several key roles:
- Director of User Acquisition at MobilityWare (January 2023 - Present)1
- Associate Director of Performance Marketing at MobilityWare (May 2021 - January 2023)1
- Growth Consultant at Maelstrom Digital (April 2018 - May 2021)1
- Head of Growth Marketing at D3Publisher of America, Inc. (May 2020 - February 2021)1
- Senior Marketing Manager and User Acquisition Manager at Jam City (August 2014 - April 2018)1
- Performance Marketing Analyst at Demand Media (November 2012 - July 2014)1
- Online Marketing Manager at Core Digital Media (October 2011 - November 2012)1
Education
Chris Kim's educational background includes:
Expertise
In his current role at MobilityWare, Kim leads the user acquisition team, focusing on accelerating the transformation of their predominantly in-app ad monetized business in a privacy-first world, particularly on iOS platforms.2 He has demonstrated expertise in overcoming challenges related to user value prediction and attribution in the evolving mobile advertising landscape.2
Chris Kim is based in Irvine, CA, and has over 500 connections on LinkedIn.34 His experience spans various aspects of digital marketing, including user acquisition, performance marketing, and growth strategies, particularly in the mobile gaming sector.