Chris Brandt

Chris Brandt is an experienced marketing strategist specializing in book marketing, particularly for non-fiction authors. Here are some key details about his professional background and expertise:

Professional Experience

Chris Brandt currently works as a marketing strategist at BookMarketing.ca, where he helps authors promote their books effectively. His experience includes:

• Working with Page Two Strategies, where he provided marketing guidance to non-fiction authors worldwide, including business leaders, thought leaders, and professional speakers.2
• Coaching over 200 authors globally on book marketing strategies.2
• Teaching music business courses at the British Columbia Institute of Technology (BCIT).2

Expertise

Brandt's areas of expertise include:

• Non-fiction marketing: He specializes in marketing strategies for thought leaders, entrepreneurs, and public speakers who see their books as part of a larger business ecosystem.2
• Amazon advertising: He is considered an expert in this area.2
• Bestseller campaigns: Brandt has knowledge in running such campaigns.2
• Brand building: He helps authors develop their personal brands.2

Background

Before focusing on book marketing, Chris Brandt had an extensive career in the music industry. He held positions such as:

• Executive Director at Music Heals, a non-profit organization dedicated to increasing access to music therapy.1
• Community Manager at the Awesome Music Project.1

Approach

Brandt's marketing approach is characterized by:

• Tailoring marketing plans to individual authors.1
• Focusing on building thought leadership for non-fiction authors.2
• Emphasizing cost-effective and proven strategies before recommending financial investments.2
• Regular coaching sessions with authors to help them reach their goals.2

Chris Brandt brings a unique blend of music industry marketing experience to the publishing world, offering authors innovative strategies to promote their books effectively.