Chase Lessman

Chase Lessman is a seasoned sales and retail operations executive with over 15 years of experience in the cannabis and sports/entertainment industries. He currently serves as the Senior Director of Sales at CULTA, a cannabis company based in Baltimore, Maryland.12

In his role at CULTA, Chase is responsible for:

• Developing and executing the company's sales strategy
• Managing a team of high-performing sales professionals
• Building lasting partnerships with key customers
• Overseeing wholesale and retail channels12

Prior to his current position, Chase held various leadership roles at CULTA, including:

• Senior Director of Retail
• Director of Retail Operations
• General Manager13

Before joining CULTA, Chase gained experience in the sports and entertainment industry, working as:

• General Manager and Retail Manager at the Denver Broncos Football Club1

Chase's expertise includes:

• Sales strategy and execution
• Retail operations and customer experience
• Team management and leadership
• Business development and partnership building
• Data-driven decision making and analytics1

His contributions at CULTA have been significant, including:

• Implementing innovative sales and customer engagement initiatives
• Driving a 25% increase in revenue over a two-year period
• Navigating complex regulatory environments in the cannabis industry1

Chase holds a Bachelor of Science degree in Business Administration from the University of Colorado, Boulder, specializing in Marketing and Entrepreneurship.1 He was also recently nominated to the State of Maryland's Advisory Board for Medical & Adult-Use Cannabis.3