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Chahiti Asarpota
Senior Research Associate at Forrester
Chahiti Asarpota is a seasoned Senior Research Associate at Forrester focusing on B2C research, with a primary interest in customer loyalty, social marketing, and marketing measurement. With a diverse background spanning research, technology, financial services, and legal sectors, Chahiti brings a wealth of multidisciplinary knowledge to her role. Her technical expertise encompasses a range of tools including Salesforce CRM, Hubspot CRM, Vuture CRM, Sprinklr CXM, Adobe AEM, Adobe Illustrator, Qualtrics, Google Analytics, SPSS, and the Microsoft Office Suite. She is also adept at utilizing various social media platforms such as Twitter, Facebook, Instagram, and LinkedIn. Chahiti's academic journey includes a Bachelor of Science (B.S.) in Business Administration and Management from Bentley University. Prior to her current position, she has held roles at prestigious organizations like Dechert LLP, Ned Davis Research, and ClearSky Data.