Cathy Liu

Cathy Liu is currently the Senior GTM (Go-To-Market) Manager at Palmstreet, a rapidly growing live shopping startup. In her role, she leads the go-to-market strategies for new product categories, leveraging her extensive background in business operations and product management.

Professional Background

• Current Role: Senior GTM Manager at Palmstreet (February 2023 - Present)
• Previous Experience:
  • Co-Founder at Buji (June 2021 - November 2022): Launched a consumer marketplace focused on livestream e-commerce, enabling local artisans to connect with audiences.
  • Senior Business Operations Analyst at Intel Corporation (March 2020 - July 2021): Managed significant revenue streams and facilitated the launch of multiple product lines.
  • Product Manager roles at DiDi and CBS Interactive, where she contributed to major projects in tech and transportation sectors.

Education

Cathy holds a Bachelor's degree in Management Science from the University of California, San Diego.

Skills and Interests

Cathy is recognized for her versatility, often described as a “swiss-army knife” generalist. She is proficient in both English and Mandarin Chinese, and her interests include supply chain management, consumer marketplaces, and technology innovation.

Personal Projects

In addition to her professional roles, Cathy has worked on various personal projects in AI/ML and was involved in the open-source pandemic relief initiative, helpwithcovid.com.

Overall, Cathy Liu combines a strong technical background with entrepreneurial experience, making her a valuable asset in the fast-evolving landscape of e-commerce and technology.