Catherine Cu

Catherine Cu is an entrepreneur passionate about art, design, and wellness, who co-founded Cocofloss with her sister Dr. Chrystle Cu.12 She previously worked in investment banking after college and later joined a startup before launching Cocofloss in 2015.2

Key Details::

• Co-founder of Cocofloss, a dental care company
• Based in San Mateo, California
• Graduated from Stanford University2
• Worked in investment banking before becoming an entrepreneur

Catherine's motivation for Cocofloss was to create a fun and positive brand that makes oral care enjoyable. As she explains, "Our mission is to help people keep their teeth for life by making oral care fun".2 Together with her sister Chrystle, they have grown the company from 2 to 15 employees and expanded their product line to include unique flavored dental care products.2

The sisters self-financed Cocofloss and have been committed to disrupting the traditional oral care market by creating products that people actually want to use.2 Catherine brings her entrepreneurial spirit and marketing background to the company, helping to build a brand that makes flossing a delightful experience.