Catherine Coleman

Professor and Department Chair, Strategic Communication ❖ Researcher ❖ Consultant ❖ Author

Catherine Coleman is a dedicated researcher, teacher, and learning enthusiast currently serving as a Professor at Texas Christian University.

With a background in Psychology and English, she pursued her passion for Communications and Advertising, earning a PhD from the University of Illinois at Urbana-Champaign.

Catherine's expertise lies in advertising and consumer research, focusing on the advertising industry, consumer culture, and transformative consumer research.

Her extensive professional experience includes roles such as Department Chair and Associate Professor at TCU, Co-Founder of Bonfire Culture LLC, Marketing Consultant at the National Center for Supercomputing Applications, and teaching positions at Loyola University Chicago and University of Illinois at Urbana-Champaign.

Prior to her academic career, she worked in various roles including as a Prevention Specialist, Recruitment Advertising Representative, Market Analyst, and Research Assistant.

Catherine Coleman is passionate about helping individuals and organizations learn, grow, and communicate effectively to make positive contributions to society.