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    Carol Bettencourt

    VP of Marketing, Chyron | Board Member at My Neighbor's Voice | Innovative Marketing | B2B SaaS | Broadcast Technology | Team Builder and Mentor

    Carol Bettencourt is a dynamic senior leader and broadcast technology expert with over 25 years of experience in the industry.5 She currently serves as the Vice President of Marketing at Chyron, a global technology company based in New York City that provides solutions for live broadcast production.4

    Career Highlights

    Carol's career at Chyron has been marked by rapid progression:

    • August 2020 - Present: Vice President of Marketing
    • April 2020 - August 2020: Director of Product Marketing
    • December 2019 - April 2020: Manager of Strategic Marketing Projects1

    Prior to joining Chyron, Carol held several notable positions:

    • Lead Training Content Producer at Ross Video (2016-2019)
    • Vice President of Product, Partner and Customer Development at Compix Media (2015-2016)
    • Senior Product Specialist at Avid (2005-2013)
    • Lead Technical Writer at Pinnacle Systems (1999-2005)12

    Education and Skills

    Carol holds a Bachelor of Science degree in Biochemistry from Furman University, graduating in 1980.24 She is committed to continuous learning and has obtained certifications such as Conflict Resolution Foundations from LinkedIn in May 2019.2

    Personal Life

    Outside of her professional life, Carol is an active member of St. James Episcopal Church in Greenville, SC, and St. James Anglican Church in Manotick, Ontario. She maintains close relationships with her adult children, Michael and Grace. Carol's personal interests include ballet workouts, reading, cooking, travel, and spending time outdoors.4

    Professional Approach

    As Vice President of Marketing at Chyron, Carol focuses on strategic marketing projects, product marketing, and team leadership. She has built her marketing team from the ground up, emphasizing alignment towards common goals and ensuring each team member has the necessary resources.3 Carol is particularly interested in attribution modeling and constantly seeks to improve data-driven decision-making in marketing.3

    Carol Bettencourt's extensive experience in broadcast technology, combined with her leadership skills and commitment to innovation, positions her as a valuable asset in the dynamic field of marketing for live production solutions.

    Highlights

    Aug 5 · youtube.com
    Boosting Lead Generation for Ground-Breaking Software - YouTube
    Boosting Lead Generation for Ground-Breaking Software - YouTube
    Oct 22 · youtube.com
    Carol Bettencourt | Marketing 2.0 Conference | USA Summer 2023
    Carol Bettencourt | Marketing 2.0 Conference | USA Summer 2023
    Sep 16 · youtube.com
    Sport Production Summit 2023: Carol Bettencourt, Chyron - YouTube
    Sport Production Summit 2023: Carol Bettencourt, Chyron - YouTube
    Aug 8 · tkt1957.com
    August 8 is the birthday of Carol Bettencourt, Chyron - tkt1957
    August 8 is the birthday of Carol Bettencourt, Chyron - tkt1957

    Related Questions

    What are some of Carol Bettencourt's key achievements at Chyron?
    How did Carol Bettencourt transition from a career in biochemistry to marketing?
    What strategies does Carol Bettencourt use to boost lead generation at Chyron?
    Can you share more about Carol Bettencourt's role in building the marketing team at Chyron?
    What challenges has Carol Bettencourt faced in her marketing career?
    Carol Bettencourt
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    Carol Bettencourt, photo 2
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    Location

    New York, New York, United States