Carla Herbertson

Carla Herbertson is an experienced professional in the children's audio industry with over 20 years of experience.27 She served as Head of International Audio Content and Board Member at Zebralution GmbH, a leading distributor of digital media content, from January 2018 to April 2022.31

Career Highlights

• BBC Producer: Worked for 10 years across various children's programmes, including CBeebies.27
• Small Productions/Small Audio: Founded her own children's audio consultancy and production company in 2011.2
• RNIB: Created a new business structure and strategy for RNIB's Newsagent Service.2
• Zebralution GmbH: Led international business development and developed strategic partnerships with key players in the audio industry.4

Current Role

Carla is currently the Co-Founder & Chief Commercial Officer at Small Wardour, a consultancy and production company specializing in children's audio.2

Education

She holds a BA in Journalism, completed between 1994 and 1998.5

Notable Projects

• Worked on Moomin's audiobooks for Penguin Random House as a producer.2
• Collaborated on a Julia Donaldson album project with Macmillan and Zebralution GmbH.6

Carla is passionate about helping clients unlock their potential in audio and has expertise in audiobook and podcast production.2