Carl Fritjofsson

Carl Fritjofsson is a General Partner at Creandum, a venture capital firm based in San Francisco.1 Here are some key details about his background and role:

Professional Experience

• Carl joined Creandum in 2016 and has held various positions, including Venture Partner, Principal, Partner, and now General Partner.1
• He focuses primarily on B2B investments, particularly in areas like developer tools, infrastructure, sales and marketing technology, and consumer internet opportunities.3
• Prior to Creandum, Carl was an entrepreneur himself, co-founding and leading companies like Wrapp (a gift and rewards platform) and AdProfit (an ad network).3

Investment Focus

• Carl's investment range at Creandum is typically between $1 million to $20 million, with a sweet spot around $6 million.2
• He has made investments in companies across various sectors, including cybersecurity, enterprise infrastructure, SaaS, and consumer internet.2

Notable Investments

Carl has been involved in several notable investments, including:

• Codesphere
• Laka
• CAST AI
• Project Eaden
• Better Stack
• Pipe
• SafetyWing
• Mixmax2

Background and Philosophy

• Carl has a long-standing interest in technology, dating back to his childhood experiences with video games and early internet technologies.3
• He believes strongly in the power of entrepreneurship and innovation, viewing entrepreneurs as "the true heroes of modern society".3
• His experience as both an entrepreneur and investor gives him a unique perspective on the startup ecosystem.3

Carl Fritjofsson is based in San Francisco, where he helps lead Creandum's US operations.13 His LinkedIn username is indeed fritjofsson.1