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Cansu Sarac
Account Manager at REMERGE - App Retargeting
Professional Background
Cansu Sarac is a driven international business professional with a rich background in customer success and account management. Currently serving as an Account Manager at REMERGE, she specializes in app retargeting strategies that help businesses maximize their advertising impact and improve user engagement. Her career reflects a deep commitment to fostering client relationships, optimizing user experience, and growing revenue through targeted marketing efforts.
Before her current role, Cansu honed her skills as a Senior Customer Success Manager at Sojern, where she played a key role in enhancing client satisfaction and ensuring the successful implementation of marketing strategies for a range of clients. Her journey with Sojern began as a Customer Success Manager, where she developed an in-depth understanding of client needs and concerns, which strategically supported her transition to the senior role.
Cansu also has experience in policy analysis, previously working at the Economic Policy Research Foundation of Turkey (TEPAV). In this position, she utilized her analytical skills to evaluate economic policies and develop insights that informed key policy decisions.
In the early stages of her career, Cansu worked in business development and digital marketing at Pixofun, where she was responsible for creating innovative marketing strategies that helped improve the company’s market presence and sales performance. This role further solidified her expertise in linking customer relationship management with marketing efforts to drive business growth.
Education and Achievements
Cansu Sarac is not only equipped with extensive professional experience but also boasts an impressive academic background. She initially pursued her Bachelor's degree in Global and International Affairs at Bilkent University, a prestigious institution located in Turkey. This foundational education provided her with a solid understanding of global dynamics, international relations, and the nuances of business across borders.
Cansu's academic journey continued at the State University of New York at Binghamton, where she furthered her focus on Global and International Affairs, gaining insights that would enrich her understanding of complex international business environments. This dual degree in Global and International Affairs from two respected institutions equipped her with a diverse perspective on political, economic, and social factors influencing global business trends.
To elevate her expertise, Cansu pursued a Master's Degree in International Business Management at The Berlin School of Economics and Law. This program enabled her to delve deeper into advanced business concepts, including strategic management and intercultural communication, which are essential skills in today’s globalized marketplace.
Cansu’s strong educational background is complemented by hands-on experience, allowing her to apply theoretical knowledge in practical settings, shaping her into a comprehensive business professional.
Achievements
Throughout her career, Cansu Sarac has achieved significant milestones that illustrate her dedication and proficiency in the fields of customer success, account management, and policy analysis. At REMERGE, her strategic insights into app retargeting have not only improved client satisfaction but have also led to measurable increases in campaign effectiveness for her clients.
As a Senior Customer Success Manager at Sojern, she excelled in creating an environment where clients felt valued and engaged, which is crucial in today's competitive landscape. Her contributions helped to maintain high retention rates and expand existing accounts, underscoring her effectiveness in building long-lasting client relationships.
At TEPAV, Cansu's role as a Policy Analyst allowed her to contribute to significant economic research initiatives, which have had an impact on local and national policy-making. Her ability to process and analyze complex economic data translated into actionable insights that guided critical decisions in the Turkish economic landscape.
Cansu continues to lead initiatives that enhance customer experience and push the boundaries of what's possible in business strategy and digital marketing. Her cross-cultural communication skills, combined with a proactive approach to solving client challenges, have established her as a trusted advisor and a valuable asset in any organization she has been part of.
Achievements
Cansu's strategic insights and innovative solutions in app retargeting and customer engagement have significantly contributed to her teams' successes. Her ability to foster client relationships and enhance customer satisfaction has been key in her rise through the ranks at various esteemed organizations. Yet, she remains focused on further growth, continually seeking opportunities for professional development and learning.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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