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Candace Mead
Head of Experiential Marketing at Telstra
Candace Mead is a seasoned professional with extensive experience in Experiential Marketing, particularly in building and scaling top-tier events for both B2B and B2C campaigns, and leading Customer Insight centers that attract over 60,000 visitors annually.
Possessing a robust skill set, Candace excels in Marketing Management, Digital Strategy, Integrated Marketing, Customer Relationship Management (CRM), and Event Management, including both virtual and live executions.
With a background in the Film and TV industry, AV/Production, Creative, and Digital fields within the Technology sector, Candace has a proven track record of success and is known for her dynamic leadership and team-building skills.
Candace Mead pursued her education at Auckland University of Technology, where she majored in Graphic Design with a focus on Advertising and Photography.
Having held key positions at Telstra such as Product Owner, Head of Experiential Marketing, Experiential Marketing Principal, Group Manager Events Marketing, and Acting General Manager Events and Hospitality, Candace has showcased her expertise in crafting and executing impactful marketing strategies.