BV Pradeep

BV Pradeep is the Global Vice President of Consumer & Market Insight for Market Clusters at Unilever, a position he has held since January 2014. He leads a diverse team of Consumer & Market Insight Directors and Managers across 40 countries and is a member of Unilever's Global CMI leadership team. His role involves overseeing consumer research programs that support brand development across various market clusters, including Asia, Africa, the Middle East, and Latin America.1

Professional Background

Pradeep has extensive experience in the consumer insights field, having previously held several significant roles within Unilever:

• Vice President - Consumer & Market Insight for Asia, Africa, Middle East, Turkey, Russia & Latin America (2012-2013)
• Vice President - Consumer & Market Insight for Asia, Africa, Middle East & Central Eastern Europe (2008-2011)
• Global Vice President - Consumer & Market Insight (2006-2008)

Before joining Unilever, he was the Director of Consumer & Market Insight at Hindustan Lever Limited from 2004 to 2005.1

Education

BV Pradeep holds a Bachelor of Engineering in Mechanical Engineering from BMS College of Engineering, Bangalore, and an MBA in Marketing & Finance from the Indian Institute of Management, Bangalore.1

His extensive experience and leadership in consumer insights have positioned him as a key figure in shaping Unilever's market strategies globally.