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Bryce Parten
Sr. Director, Paid Media | Abercrombie & Fitch Co.
Bryce Parten is an accomplished marketing professional with a diverse educational background and extensive experience in various roles at reputable organizations.
He holds a Master of Business Administration (MBA) with a focus on Strategic Marketing and Business Intelligence from the University of Denver - Daniels College of Business.
Bryce also earned a Bachelor of Business Administration (BBA) in Marketing from the M.J. Neeley School of Business at Texas Christian University.
Additionally, he pursued studies at The University of Alabama, further expanding his knowledge and skill set.
With a robust academic foundation, Bryce embarked on a successful career journey, holding key positions in renowned companies such as Abercrombie & Fitch Co. and iProspect.
During his tenure at Abercrombie & Fitch Co., Bryce served as the Senior Director of Paid Media, showcasing his expertise in driving targeted advertising strategies.
Prior to that, he played vital roles at iProspect, including Vice President of Client Services, Group Account Director, Senior Account Director, Account Director, Account Manager in Client Services, Multi-Channel Leader, SEO Leader, and SEO Coordinator.
This extensive experience at iProspect allowed Bryce to hone his skills in digital marketing, client management, strategic planning, and leadership.
Before his corporate roles, Bryce gained valuable insights into marketing and sales as a Marketing Coordinator at Nash Manufacturing, Store Manager at Nash Sports Outlet Store, Product Development Assistant at Nash Manufacturing, and Sales Associate at West Marine.
His multifaceted background equips him with a unique perspective on various aspects of the marketing industry, making him a versatile and highly capable professional.