Mark Hickman

Mark Hickman is a highly accomplished strategic thinker with over 19 years of experience in the digital, advertising, and promotions field.

He excels in client services, leadership, and execution, specializing in Digital, eCRM, and Social Media.

Being a multi-cultural connoisseur, he is bilingual with fluency in Spanish.

Mark's expertise includes data analysis, digital and content strategy, email and loyalty programs, digital media, and project management.

He is skilled in strategic planning, partnership negotiation, technology products & services, and eCRM lifecycle management.

Mark is proficient in PPC/SEM/SEO, programmatic media, experiential planning, media partnership planning, and product development.

He is a Google Adwords certified professional and an advocate for social media and content marketing.

His specialties involve proficiency in Microsoft Office, Google Ads, WordPress, Sitecore CMS, Sharpspring, Silverpop, and Salesforce CRM platforms, as well as Hubspot.

Mark Hickman holds a Bachelor of Science (B.S.) degree in Advertising from the University of Florida and has studies at the University of Florida College of Journalism and Communications.

He has held notable positions such as Digital Strategy Director at ONE Sotheby's International Realty and Senior Digital Strategist at rbb Communications.

Mark has also worked as an Account Director in digital strategy at various renowned companies and organizations like TMP Worldwide, Republica Havas, and Burger King®, showcasing his diverse experience across different sectors.

With a background in promotions, merchandise management, and digital strategy, Mark's career spans across organizations such as Greater Miami Convention & Visitors Bureau, Critical Mass, and SapientNitro.

His roles have ranged from Account Supervisor to Manager to Director, indicating a progression in responsibilities and leadership throughout his career.