Brittany Oster Winter

Brittany Oster Winter is a strategic insights leader working at Intentsify, where she holds the position of Sr Director, Strategic Accounts.12 She is known for her passion for innovation and building, particularly in the areas of AI, data, and marketing.23

Professional Experience

Brittany has a strong background in sales and account management. Prior to her current role at Intentsify, she worked at other technology companies:

• She was previously employed at Rapid7, where she was involved in hiring for sales, sales development, and sales engineering positions.6
• Before that, she worked at Spiceworks, where she was recognized for her mentorship skills and ability to advise on outreach, pitching, and closing deals.1

Expertise and Focus Areas

Brittany specializes in:

• Account-Based Marketing (ABM)
• Artificial Intelligence (AI)
• Data-driven strategies
• Demand generation

She is particularly interested in operationalizing intent data and activating full-funnel demand generation for businesses.45

Industry Involvement

Brittany is active in industry events and thought leadership:

• She has been involved with the Gartner Marketing Symposium, where Intentsify's CMO presented insights on operationalizing intent.4
• She shares case studies and insights about demand generation strategies, such as a recent Verizon case study.5

Personal Brand

On her LinkedIn profile (username: brittanyoster), Brittany presents herself as a strategic insights leader who is passionate about leveraging technology and data to drive marketing and sales success.23 She regularly shares content related to intent data, AI in marketing, and demand generation strategies, positioning herself as a thought leader in these areas.