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Brian Berry
Chief Revenue Officer (CRO) - Chief Commercial Officer (CCO) Hotel Commercial Strategy Expert - Global Sales & Revenue Leader - Senior Vice President
Brian Berry is a seasoned hospitality executive with a proven track record in commercial strategy at renowned global companies.
Throughout his career, Brian has spearheaded commercial strategy for the largest hotel ownership Real Estate Investment Trust (REIT) and led Revenue Management at top hotel chains globally.
With an extensive background covering various sectors of the hospitality industry such as full-service, select service, urban, and resorts both domestically and internationally, Brian has collaborated with industry giants like Marriott, Hyatt, Hilton, and IHG.
His expertise extends to working closely with hotel ownership groups like Host, Ashford, and Diamondrock, as well as management companies such as Aimbridge, HEI, and Crescent.
Brian's role as a Sales and Analytics executive at an innovative technology firm showcases his adaptability and proficiency in diverse roles within the hospitality sector.
He is known for transforming commercial functions within organizations to drive substantial enhancements and is recognized as a strategic leader with in-depth knowledge of industry tools, distribution platforms, and global market dynamics.
Brian Berry's educational background includes a Master of Science degree in Real Estate Finance and Development from The Johns Hopkins University - Carey Business School, along with a Bachelor of Science in the School of Hotel Administration from Cornell University.
His illustrious career includes serving as the Executive Vice President of Commercial Strategy at Pyramid Hotel Group, Senior Vice President of Global Revenue Management at Hyatt Hotels Corporation, and Senior Vice President of Sales & Data Analytics at Cvent, among other senior leadership roles at prominent hospitality companies.
He has been a key figure in driving revenue growth, enhancing sales strategies, and leveraging data analytics to optimize business performance in the highly competitive hospitality landscape.
Brian Berry's thought leadership in the industry has been recognized through speaking engagements at industry events, guest lectures at universities, and features in trade publications, establishing him as a respected authority in the field.