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Brenda Yap
Commercial GTM Lead
Brenda Yap is the Head of Unit, Consumer GTM (Go-To-Market) at CelcomDigi, a telecommunications company.1 In her role, she is responsible for designing and executing fully integrated digital marketing campaign strategies tailored for various audiences, aligning them with Digi's business goals.1
Professional Background
Brenda Yap has a strong background in marketing and digital strategy. Her expertise lies in creating and implementing comprehensive digital marketing campaigns that cater to different target audiences while supporting the company's overall objectives.1
Skills and Responsibilities
As the Head of Unit for Consumer GTM, Brenda's key responsibilities likely include:
- Developing and overseeing digital marketing strategies
- Aligning marketing efforts with CelcomDigi's business goals
- Targeting and segmenting various consumer audiences
- Managing integrated marketing campaigns across multiple channels
LinkedIn Profile
Brenda Yap's LinkedIn profile can be found under the username "brenda-yap-a60a0986".1 This profile provides more detailed information about her professional experience, skills, and achievements in the telecommunications and digital marketing sectors.
It's worth noting that there are multiple professionals named Brenda Yap on LinkedIn2, but the one mentioned in the query is specifically associated with CelcomDigi and holds the position of Head of Unit, Consumer GTM.