Bree McKeen, a Stanford alumna with a background in Anthropology and Social Science methodology, is making waves in the fashion industry as the founder and CEO of Evelyn & Bobbie, a company focused on creating comfortable, supportive bras that don't use underwire. McKeen's early career was rooted in human-centered research and design, and she went on to work in healthcare and double bottom line investing. Prior to launching her own company, she was a Managing Partner at a boutique investment firm in Silicon Valley.

McKeen's personal experiences in daily discomfort with traditional underwire bras inspired her to create Evelyn & Bobbie. By tapping into her "make it yourself" roots, she's continued to innovate in the fashion industry with a focus on comfort and sustainability.