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Bob Scheier
Veteran IT marketing copywriter and IT journalist
Bob Scheier is the Principal at Bob Scheier Associates, a firm specializing in content marketing and lead generation for the information technology sector. With a background as a veteran IT marketing copywriter and journalist, he has extensive experience in producing various types of content, including white papers, case studies, and email newsletters.134
Scheier holds a degree from the University of Massachusetts Amherst and has built a reputation in the IT industry through his work as a community manager and trade journalist.12 His expertise is particularly focused on helping businesses enhance their marketing strategies within the technology landscape.35