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Bob Hollanders
Head of Sales & Account Management , EMEA & US at Appier
Bob Hollanders is the Head of Sales & Account Management for the EMEA (Europe, Middle East, and Africa) and US regions at Appier, a company that appears to specialize in artificial intelligence and mobile app growth solutions. Based on his LinkedIn activity, we can infer several key points about his role and responsibilities:
Professional Activities
Team Growth:: Bob is actively involved in recruiting for his team. He has posted job openings for positions such as Account Manager in the EMEA region (based in Amsterdam with remote work options)1 and Sales Development Associate for the US & EMEA business teams.2
Event Participation:: He represents Appier at industry events and conferences. Notable appearances include:
- MAU Vegas, where he praised his team's performance3
- App Growth Summit in London, where he networked with partners and industry professionals4
- Gamescom 2023, indicating involvement in the gaming industry5
Webinars and Thought Leadership:: Bob participates in educational initiatives, such as hosting a webinar on Media Mix Modeling, where he was featured as one of the experts alongside colleagues like Magic Tu, a Global Product Consultant.6
Company Achievements
Bob takes pride in Appier's accomplishments and industry recognition:
- He celebrated Appier's recognition as a top media source in the 7th edition of the Singular ROI Index, highlighting the company's strength in artificial intelligence and digital marketing.7
Focus Areas
Based on his posts, Bob's work at Appier seems to revolve around:
- Mobile user acquisition
- App growth strategies
- Artificial intelligence applications in marketing
- Retargeting, particularly for hyper-casual games
Bob Hollanders appears to be a senior sales and account management professional who is actively engaged in growing Appier's presence in the EMEA and US markets, with a particular focus on AI-driven solutions for mobile app growth and user acquisition.