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Blair Fischer
Award-winning Writer | Researcher | Moderator | Brand Storyteller
Blair R. Fischer is an experienced market researcher, moderator, writer, analyst, and insights generator with a strong background in quantitative and qualitative research, boasting over 17 years of experience in the field. With a career spanning more than 20 years, Blair has contributed to publications such as Rolling Stone, ESPN the Magazine, Entertainment Weekly, Playboy, and Maxim. Specializing in Millennial and youth marketing, Blair is known for marrying innovative research techniques with advanced solutions to deliver unparalleled insights.
Blair's educational journey includes a Bachelor of Science in Television, Radio, and Film Writing from Syracuse University, along with studies at Blind Brook High School and Northwestern University in Radio, Television, and Film.
Having held key roles in prestigious organizations, Blair R. Fischer has served as a Marketing and Research Consultant, Writer, and Editor in addition to being the Marketing and Insights Director at Anthem. Blair has also worked as a Research Director at Vision Critical, Senior Insights Consultant at The Futures Company (formerly TRU, a division of Kantar), Senior Insights Manager at TRU, and Trends Manager at TRU. Furthermore, Blair's editorial experience includes positions such as Editor at America Online, Associate Editor at Playboy.com, Editor at RollingStone.com at Rolling Stone Magazine, and Senior Writer at PROMO.
Blair R. Fischer's expertise lies in primary and secondary research analysis, strategic planning, qualitative methodologies encompassing mobile diaries, passive tracking solutions, in-person and online focus groups, IDIs, and insights community engagement. With a proven track record of driving results and a keen focus on innovation, Blair remains at the forefront of the market research industry.