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Bianca Bolouri
Former L'Oréal Exec and CMO | Beauty and Wellness | Global Marketing and Sales | Board Member
Bianca Bolouri is a seasoned professional in the beauty and e-commerce industry who recently joined Wella Company as their Vice President of Global eCommerce Acceleration and Americas eCommerce.13 Her appointment to this role was announced in January 2024, highlighting the company's focus on expanding its digital presence and e-commerce capabilities.
Career Background
Prior to joining Wella Company, Bianca Bolouri has held several notable positions in the beauty industry:
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NYX Professional Makeup: She served as the Vice President of Marketing at NYX Professional Makeup, where she was responsible for overseeing marketing strategies and product promotions.5
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Moon Juice: Bolouri held the position of Chief Marketing Officer at Moon Juice, further showcasing her expertise in marketing within the beauty and wellness sector.4
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L'Oreal: Her career in the beauty industry began at L'Oreal in 2008, where she started in a marketing role.4
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Stuart Weitzman Holdings, LLC: She also worked as a Marketing/PR Manager at this company, diversifying her experience in the fashion and luxury goods sector.4
Current Role and Location
In her current position at Wella Company, Bianca Bolouri is responsible for:
- Accelerating global e-commerce growth
- Overseeing e-commerce operations in the Americas region
- Likely contributing to digital transformation initiatives within the company
Bianca is based in Redondo Beach, California, United States.2
Her LinkedIn profile can be found under the username bianca-bolouri-17660829, which aligns with the information provided in the query.
