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Betsy Isroelit
Co-founder, rbi creative
Betsy Isroelit is the co-founder of RBI Creative, a renowned marketing communications firm, which she established with her creative partner, Ron Isroelit. With a profound understanding of consumer behavior, she has crafted integrated campaigns for leading brands like Panasonic, the Hollywood Sign, Autobytel, Spafinder, the Global Wellness Summit, and the Global Wellness Institute. During her tenure as SVP of Marketing and Communications at Spafinder, Betsy played a pivotal role in launching innovative marketing and public relations initiatives such as the Wellness Travel Awards, Wellness Week, and Take the Wellness Pledge campaigns. RBI Creative's groundbreaking work includes producing the first Super Bowl commercial for an Internet company and delivering exceptional branding and advertising solutions for tech, entertainment, and wellness clients.
