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Benjamin Baum
CMO I CXO I CDO - Chief Marketing, Digital & Customer Experience Officer for high growth consumer brands
Benjamin Baum is a seasoned executive with extensive experience in marketing, e-commerce, and digital transformation. He is currently serving as the Interim & Contract CMO at Dialog Group of Companies, a position he has held since April 2023.1
Professional Experience
Benjamin Baum has a diverse and impressive career history:
Current Role:
- Interim & Contract CMO at Dialog Group of Companies (April 2023 - Present)
- Based in Palo Alto, California
- Works with Dialog, an Austin-based firm that pioneered the concept of "Cagency" (Consultancy and Agency combined)
- Leads independent and Dialog-sponsored client projects1
Previous Positions:
- EVP Marketing, Growth and Ecommerce at Torrid (December 2020 - August 2021)
- Strategic Advisor, Digital Transformation at Digital Commerce & Retail Advisory (August 2019 - November 2020)
- Chief Operating Officer at HERO® (October 2018 - July 2019)
- EVP and Chief Digital Officer at Tailored Brands, Inc. (May 2015 - October 2016)
- EVP and Chief Digital Officer at bebe stores (October 2012 - March 2014)1
Key Achievements
Throughout his career, Benjamin Baum has demonstrated a track record of success:
- At Tailored Brands, he led enterprise, multi-brand teams across a $275M+ online P&L and $3B+ total revenue
- At bebe stores, he owned a $100M+ e-commerce P&L and drove double-digit year-over-year sales increases
- He has consistently driven digital transformation and growth in various roles1
Education
- JD from Harvard Law School
- BA in Princeton School of International Affairs, with Honors, from Princeton University1
Benjamin Baum's LinkedIn profile showcases his expertise in digital marketing, e-commerce, and business strategy, making him a valuable asset in his current role at Dialog Group of Companies.