Ben Whitelaw

Supporting sustainable media businesses at FT Strategies, founder of Everything in Moderation

Ben Whitelaw is a freelance journalist and content strategist based in London, UK. He specializes in media strategy consulting, focusing on areas such as audience development, reader revenue, and digital transformation. With over ten years of experience in editorial and newsroom transformation, he has worked with major UK publishers and has also provided consulting services to news media organizations across Africa, the Middle East, and Europe.

Whitelaw has held various roles throughout his career, including serving as the Engagement Lead for the Engaged Journalism Accelerator at the European Journalism Centre. His expertise lies in online news production and community engagement, making him a notable figure in the field of journalism and media strategy.1 2

For more details about his work and background, you can visit his personal website or LinkedIn profile.

Highlights

Oct 8 · The Times

Why selling a flat is still a lottery six years after Grenfell - The Times

May 25 · The Times

Sierra Leone's historic cotton tree is felled in storm - The Times

Experience

Manager at FT Strategies (January 2024 - Present)

Senior Consultant at FT Strategies (August 2022 - January 2024), Founder and Editor at Everything in Moderation (August 2018 - Present), Freelance Journalist and Content Strategist (March 2020 - August 2022), Engagement Lead at European Journalism Centre (June 2018 - March 2020), Head of Audience Development at The Times and The Sunday Times (September 2016 - July 2018), Head of Community and Digital Development at The Times and The Sunday Times (November 2014 - September 2016), Head of Community at The Times and The Sunday Times (November 2013 - November 2014), Co-founder and Editor at Wannabe Hacks (August 2010 - September 2014), Communities Editor at The Times (December 2011 - November 2013), Content Co-ordinator on Business and Professional Networks at Guardian Group (June 2011 - December 2011)

Education

MA Newspaper Journalism, Journalism at City University (2010 - 2011), BA English Literature, Literature, Language at University of Birmingham (2007 - 2010)