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Ben Knapp
Chief Growth Officer at Saffron Brand Consultants
Ben Knapp is a seasoned professional with a wealth of experience in advising clients on brand strategy and innovation in various industries globally.
He has worked on notable projects such as strategy and brand architecture for Facebook Corporation, relaunching A1 Telekom Austria, creating place brands for Vienna and London, re-branding Kyocera Document Solutions, and relaunching XING.
From 2008-2010, Ben led Saffron's office in Mumbai, India, successfully contributing significantly to the company's turnover in the region.
Since early 2010, he has been driving Saffron's initiatives in central Europe, with a focus on brand strategy and innovation.
In 2019, Ben co-authored a book on disruptive branding, showcasing his thought leadership in the branding industry.
His skills encompass Brand Strategy, Brand Architecture, Digital Strategy, Design Thinking, Innovation Development, Corporate Communications, and Service/Product Design.
Ben Knapp holds an MA in Strategic Branding from Brunel University and a BA (Hons.) in Multimedia Arts from Middlesex University, along with an International Baccalaureate Diploma from Vienna International School.