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Ben Eddy
Marketing Analytics
Ben Eddy is the Head of Marketing Analytics at Ally, a financial services company based in Charlotte, North Carolina. He is recognized as a marketing analytics leader with extensive experience in studying consumer behavior and leveraging data to drive marketing strategies. His LinkedIn profile indicates that he has built a substantial network, boasting over 500 connections in the industry.1
Eddy's professional focus includes developing insights that inform marketing decisions, optimizing campaigns, and enhancing customer engagement through data-driven approaches. His background reflects a strong emphasis on analytics within the marketing domain, positioning him as a key player in Ally's marketing efforts.