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Barbara Stafford
Marketing Strategy, Messaging + Copywriting that Get You the Outstanding Results You Desire
Barbara Stafford is a seasoned professional in the marketing industry, focusing on helping businesses refine their messaging, attract more customers, and expand their operations. With a strong background in direct marketing, Barbara excels in crafting strategies that drive sales, foster customer loyalty, and establish trust.
Her extensive experience includes working as a copywriter for reputable companies like Foote, Cone & Belding in San Francisco, where she contributed to multi-million dollar marketing campaigns for leading brands such as Visa, HP, Levi Strauss, and Citibank. Barbara has also played a pivotal role in launching numerous startups and supporting small businesses, in addition to significantly enhancing fundraising efforts for non-profit organizations.
Barbara's specialties encompass various aspects of marketing, including Marketing Strategy, Branding, Messaging, Copywriting, and Marketing coaching. These skills have enabled her to deliver impactful campaigns and drive tangible results for a diverse range of clients.
In terms of education, Barbara holds certificates in Somatic Resilience, NeuroAffective Relational Model™ (NARM), Somatic Experiencing™, Family Constellations Facilitation, and Master NLP (NeuroLinguistic Programming) Practitioner Certification. She has also pursued a Nonprofit Fundraising Certificate and completed a Bachelor of Arts (B.A.) from Franklin & Marshall College.
Currently, Barbara Stafford serves as the Marketing Strategist and Copywriter at her own venture, Barbara Stafford Marketing. Prior to this role, she was the Co-Founder and Partner at Presentation Works, the Copy Supervisor and Senior Copywriter at FCB Global, the Marketing Program Specialist at USAA, and the Chief of Media Relations at the Federal Energy Regulatory Commission.
Barbara Stafford's diverse skill set, extensive marketing experience, and commitment to helping businesses succeed make her a valuable asset to any organization seeking to enhance its marketing strategies and drive growth.