Rohan Mallya

Rohan Mallya, Product Marketing Manager at CashnTech

Rohan Mallya is a Product Marketing Manager at CashnTech, a Working Capital financial technology solution provider based in Pune, India.12 He has over 16 years of experience in driving sales, business development, and marketing functions, including product positioning, brand building, distribution, pricing, and new marketing and channel initiatives.1

Key Responsibilities at CashnTech

• Develop product positioning and messaging that resonates with customers and differentiates CashnTech's product from competitors
• Be the authority on customers, industry trends, and other industry players
• Craft region-agnostic high-value sales tools, training, and collateral
• Develop and implement strategies to drive awareness and demand
• Serve as a company spokesperson and go-to product expert1

Previous Experience

Before joining CashnTech in January 2023, Rohan held various roles1:

• Area Sales Manager at Vayana Network (March 2022 - December 2022)
• Senior Manager at Minko (August 2021 - March 2022)
• Area Sales Manager at Parle Products Pvt. Ltd. (September 2018 - August 2021)
• Area Manager Channel Development at ITC Limited (September 2010 - December 2013)

Rohan's LinkedIn profile can be found at https://in.linkedin.com/in/rohan-mallya-49b33746.1