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Barbara Bottini, Cambridge MBA
Strategist
Barbara Bottini is a strategy and marketing innovation leader with over 20 years of experience.3 She holds an MBA from the University of Cambridge Judge Business School.3
Professional Background
Barbara Bottini is currently working as a freelance strategist and consultant.5 She specializes in:
- Brand strategy
- Design strategy
- Content strategy
- Digital product strategy
- Growth strategy
As the founder and director of her own consulting company, Bottini has developed and implemented innovative strategies across these areas.6
Expertise and Offerings
Bottini describes herself as someone who helps "businesses take bold leaps into the future".4 Her areas of focus include:
- Strategic decision-making
- AI applications in business
- Digital transformation
She is available for freelance projects related to brand and design strategy.5
Online Presence
Barbara Bottini maintains an active online presence:
- Her LinkedIn profile can be found under the username "bbottini"
- She has a personal website at barbarabottini.co4
- She is also present on The Dots, a professional network for creatives7
Notable Incident
While not directly related to her professional work, Barbara Bottini gained public attention in 2018 due to her involvement in a controversy surrounding the Philadelphia 76ers NBA team. She admitted to operating several anonymous Twitter accounts that shared sensitive information about the team and criticized players and staff.12 This incident led to the resignation of her husband, Bryan Colangelo, from his position as the team's general manager.1