Barb Dybwad is a seasoned media executive with over 15 years of experience in digital publishing, content strategy, affiliate marketing, and business development. Barb's career began as a Senior Editor at Engadget.com and later moved to Mashable as a Senior Tech Editor, where she honed her skills in producing and editing tech content. Barb's passion for content creation and distribution led her to hold various leadership roles in media companies such as Tecca, Crowd Fusion, Weblogs, Inc. @ AOL, and Future plc.

Barb's expertise in affiliate marketing and content monetization has been invaluable in her roles as Director of Ecommerce and Affiliate Marketing at Penske Media Corporation, Head of Creator Partnerships at Recurrency, and Commerce Strategist at Digital Trends. Additionally, Barb has consulted on media strategy and production as Principal at Live Mind Consulting.

Barb's educational background includes a BA in Biochemistry from Smith College. Barb's interests lie in purpose-driven projects, affiliate marketing, digital publishing, civic tech, edu tech, creative technology, travel, fintech, and conversational UI/bots.