Bang Nguyen, PhD

Dr. Bang Nguyen, a renowned expert in brand management and marketing, is actively seeking new opportunities. He held the remarkable achievement of being ranked 2nd worldwide in brand management research from 2014 to 2019 and consistently ranked in the top 5 from 2000 to 2019. With a robust academic background, Dr. Nguyen is the author of 7 influential books covering various marketing topics. Some of his notable works include 'Ethical and Social Marketing in Asia,' 'The Dark Side of CRM,' and 'Services Marketing Cases in Asia.' His contributions extend to over 200 scientific papers, books, conference papers, and book chapters, solidifying his position as a thought leader in the field.