Babette Lazarus

Babette Lazarus is the Vice President of the Insights Lab at Trusted Media Brands, Inc. She has a rich background in the media industry, having started her career as a Research Director at Esquire magazine in 1996. Over the years, she has held various senior positions, including Senior Executive Director of Brand Insights and has worked as a consultant specializing in media brand strategy and marketing services.14

In her current role at Trusted Media Brands, Lazarus focuses on leveraging insights to drive brand strategy and enhance audience engagement. Her expertise spans research, data analysis, and strategic marketing, making her a key player in shaping the company's media initiatives.4

Lazarus is also active on LinkedIn, where she shares insights and engages with industry professionals.23