Concordia University

San Jose State University

El Camino College

I help make enterprise IT easy to understand and easy to sell.

ScaleFlux is a startup developing hardware and software to accelerate data center applications by tightly connecting storage, memory, and compute
- Built a marketing organization, tools, culture, and content to develop and execute a go-to-market plan
- Lead product, channel, and digital marketing, along with press and analyst relations
- Using automation and AI tools, we collected and analyzed customer behavior data to improve content and fine-tune our ideal customer profile
- Nurtured co-marketing relationships with tier-1 technology & channel partners

ScaleFlux

Senior Director Of Marketing

Hammerspace is a global file system built for hybrid cloud and Kubernetes environments.  By untethering data from the infrastructure, Hammerspace overcomes data gravity to efficiently provide software-defined hybrid cloud storage as a fully automated, consumption-based resource. Customers self-service their data management and protection to simplify workload portability from the cloud to the edge.

Hammerspace

Vice President Product Marketing

Worked on a special short-term project across product groups and functional areas to help design and roadmap a common REST API for a mixed product portfolio.

NetApp

Senior Manager - Product Management - Automation

Enterprise data growth is accelerating and getting harder to manage. Primary Data builds intelligent data management software for NAS and object storage.  Our approach to data management uses machine learning and blockchain technologies to automate management and gain insights from metadata, while virtualizing data across the data center to eliminate silos.

At Primary Data I am responsible for the go-to-market strategy, product messaging, competitive intelligence, and strategic alliances.

Primary Data Inc

Director of Product Marketing & Strategic Alliances

NetApp works directly in several open source communities to influence the constructs and architectures for how data is managed and stored, in public, private, and hybrid cloud environments.  By working in these communities, we are able to expose the unique value of our portfolio of products available through common API frameworks, in the tools that our customers already use.

I manage the marketing and messaging for NetApp's portfolio across open ecosystem technologies including:
- OpenStack and it's wide variety of  target use cases including public/private/managed clouds,  NFV, application development,  big data & machine learning
- Containers: Docker, Kubernetes, and OpenShift
- Data center automation and configuration management: Ansible, Puppet, Chef
- DevOps tools

To learn more, come find us at thePub, NetApp's open source community at www.netapp.io

Senior Manager - Product Marketing - Open Source Ecosystems

- Responsible for the go-to-market strategy for the PCIe attached Flash memory products 

- Working across market segments and application spaces including: OEM, Hyperscale, VAR, Databases, Virtualization, VDI, Cloud technology, and Big Data

SanDisk

Director of Enterprise Product Marketing - Fusion ioMemory PCIe Products

Sr. Manager of Enterprise Product Management - Data Center Software

- Establish partnerships with National Instruments and craft business strategies to develop specific RF accounts and markets
-Special emphasis in SatCom, Signal Intelligence, GPS, Automotive, Aerospace, WLAN, LTE, and Bluetooth

Averna

RF Business Development Manager

• Managed product that won Best-in-Test industry award in 2013: RP-5300 RF Recorder

• A focus on Automotive, Broadband, Defense and Aerospace, and Mobile Device markets

• A focus on RF and FPGA technologies as key enablers for these markets

• This includes managing solutions and products for Record and Playback, channel emulation and modeling, protocol generation and analysis, chipset and device control, and signal analysis

• Blend business development activities with product management to find new markets and new customers that are aligned with Averna's core capabilities and business objectives

• Work closely with technology partners and the industry to stay well ahead of the curve, driving innovation as a key ingredient of the new products and platforms that we develop and market

Director of Market Development

• Managed product that won Best-in-Test industry award in 2012:  URT-5000 Microwave Signal Generator

• Worldwide mandate in Automotive, Satellite Navigation, Defense, Signal Intelligence, Cellular, Semiconductor, and Telecommunication markets

• Identify and define new products and the manage the lifecycle of the current product catalog

• Responsible for market definition, analysis, and strategic plan to optimize market share growth and new market penetration

• Coordinate with sales to define and execute strategic account penetration/growth strategies

• Work with R&D and operations to define and prioritize the development and manufacturing plans to meet market opportunity windows

• Manage a team of product managers to achieve the strategic vision of the Instrumentation division

Director of Product Management

• Managed product that won Best-in-Test industry award in 2010:  URT 6.0

• Operated in Automotive, Satellite Navigation, Defense, Signal Intelligence, Cellular, Semiconductor, and Telecommunication markets

• Managed three major product lines of RF instrumentation,  including hardware, software, and turnkey instruments

• Launched new product lines. Including a  end-to-end solution for recording, analyzing, archiving, and generating high-resolution satellite navigation signals,  including 24TB of data acquisition 

• Captured market share in tier-1 Automotive accounts, while establishing first-mover advantage in new markets (Defense, Cellular, Sat. Nav.)

• Successfully crafted and executed a re-education campaign in our focus markets, to stimulate a philosophical shift in RF measurement to a new technology

• Helped structure and define best-practices for Averna Instrumentation, a new product-oriented division to smoothly design, build, sell and support RF instruments

• Define and execute product roadmap using direct customer feedback, analyzing market trends, and new emerging technology

• Nurtured a consultative environment bridging communication between sales and R&D

• Helped to craft worldwide sales strategy, optimizing the sales-cycle and crafting effective account penetration campaigns

• Coordinated the broadcast of product strategy to the salesforce and customer base

• Worked closely with the salesforce to structure and maintain the CRM as a critical source of market information and trends necessary establishing R&D, production and marketing priorities

Product Line Manager - Audio and Navigation Solutions

• Managed the Display wall and other specialty product lines out of the application engineering group

• Worked with technology partners and distributors to develop innovative solutions for SCADA applications, large scale data acquisition over very large networks

• Developed special expertise with IP video encoding/decoding

• Managed product development, including both a hardware and software team

• Approved hardware and software architecture designs, with iterative and derivative future
products in mind

• Developed strategic partnerships with fortune 500 OEMs, spanning markets in medical,control room, process management, security, broadcast, energy distribution, nuclear monitoring, transportation, and Oil & Gas 

• Participated in world-wide sales activities

• Managed product strategy including margin models, product definition, ROI forecasting and monitoring, patent application, marketing, business development

Matrox

Product Manager -- Emerging Markets

• Product manager for Quicksilver line of combat simulation environment database creation and management for various defense organizations worldwide

• Performed product marketing duties, targeting both military and commercial applications of visual simulation image generators and wearable/embedded visual computing products

• Product-related responsibilities included: Technology demonstrations highlighting products’ value and communicate messages to different markets; ensuring that embedded products met contracted obligations through testing, feedback, benchmarking, and “out of box experience”; coordinating creation of manuals, legal documentation, NDA’s and loan agreements

• Marketing Responsibilities included: site-managing tradeshows; writing press releases; assisting in creation of
ad campaigns and signage

• Other Responsibilities: Assisted in Euro-American sales relations; initiated strategies to improve cross-departmental communication and efficiency between sales, marketing, operations and engineering

Quantum 3D

Technical Marketing Specialist / Product Manager

• Focused on benchmarking chipset (graphics/motherboard) performance against competitors, keeping meticulous records and interpreting the data for publication to support the company’s industry leadership position

• Interacted with partners to help develop co-marketing activities, outlining technical messaging

• Assisted in development of automated benchmarking systems, which contributed to increased efficiency as
testing procedures became ever more complex and numerous

• Investigated and replicated data published by competitors and the media

• Integral to success in this role was remaining abreast of rapidly changing trends and attitudes, while staying current on emergent technologies in a rapidly changing market

NVIDIA

Technical Marketing Engineer

• Pioneering the benchmarking of PCs at a time when the market was learning to interpret the performance of new systems, configurations and hardware

• Interfacing with members of the press and partner companies, supporting product launches

• Engaging DVD hardware and software decoding companies to push forward mobile DVD performance and functionality on AMD platforms

• I was successful in applying expertise and fundamental understanding of AMD’s and competitors’ products, in the search for the best possible performance

• Helped develop automated benchmarking systems to be presented to the press, and assisting the press in duplication of our results

• Computer administration/programming support of Ultra Sparc workstations, programming solutions to space system design and orbital mechanics issues

• Department of Defense security clearance (Secret Level Clearance)

Brendan Wolfe