Andrew Rankin

Andrew Rankin is the Intellectual Asset Marketing Specialist at Idaho National Laboratory (INL).1 In this role, he specializes in connecting industry, academia, and other professionals to INL's Technology Deployment staff for licensing and partnering activities.1

Professional Background

Andrew has a diverse background spanning several industries, including:

• Energy
• Artificial Intelligence (AI)
• Cybersecurity
• Software as a Service (SaaS)2

As a Technology Product Marketing Manager at INL, Andrew focuses on:

• Market research and analysis
• Turning complex technological concepts into compelling marketing messages
• Leading product marketing initiatives4

Education

Andrew holds the following degrees:

• Bachelor's degree in Marketing from Utah Valley University
• Master of Business Administration (MBA) from Idaho State University1

Expertise

Andrew is particularly knowledgeable about AI-driven marketing strategies in the tech industry. He has gained valuable insights into key strategies for marketing AI products and services.3 His experience at INL has likely provided him with a deep understanding of technology transfer and commercialization processes in the context of a national laboratory.

Andrew's role at INL involves bridging the gap between cutting-edge research and practical applications, helping to bring innovative technologies to market through effective marketing and partnership strategies.