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Asif Khan
Founder & Entrepreneur
Asif Khan is a seasoned entrepreneur in the tech start-up, business development, and marketing realms with over 25 years of experience. Currently serving as the CEO and founder of GroundLevel Insights, a company focusing on using consumer location data for business insights. Asif also holds the position of founder and chairman at the Location Based Marketing Association, established in 2010.
Before launching the Location Based Marketing Association, Asif collaborated with various companies including Limited Brands, IBM, Baxter Pharmaceuticals, Molson-Coors, and American Airlines, among others. He hosts a weekly podcast called Location Weekly every Wednesday.
His expertise lies in customer acquisition, market development, sales management, and strategic alliances. Asif pursued his Bachelor of Arts (B.A.) in Business/Managerial Economics at the University of Waterloo.
Asif Khan has an extensive professional history having held key positions at organizations like GroundLevel Insights Inc., Location Based Marketing Association, Vector Health Labs, and Black Card Books, among others. He has also served as a board advisor for several companies such as Pointr, Hippin, and Turnstyle.
In addition, Asif has been involved in various tech ventures like Vex WiFi Canada, which was later acquired by Oi, and has significant experience in sales, marketing, and business development roles across different industries.
Through his roles as VP of Sales at companies like Octopz Inc. and Canam Software Labs, Asif has showcased his prowess in driving sales growth and forming strategic partnerships. Moreover, his contributions as a sales consultant at Fastvibe and as Director of Worldwide Marketing at Merant/Micro Focus PLC have further honed his skills in marketing and sales management.
His past experiences ranging from founding and advising startups to holding executive positions at established companies demonstrate Asif's versatility in the business landscape and his ability to navigate through diverse industry sectors successfully.
