Sheret Ross

Sheret R. is a seasoned professional dedicated to assisting bootstrapped SaaS (Software as a Service) companies in maximizing recurring revenue, refining their go-to-market strategies, and fostering strategic partnerships. With a comprehensive educational background, including a Master of Business Administration (MBA) from the University of Toronto - Rotman School of Management, Bachelor of Commerce (BCom) from McGill University with a triple concentration in Marketing, International Business, and Entrepreneurship, and an International Exchange Program focusing on Economics and Luxury Markets at SDA Bocconi, Sheret brings a wealth of knowledge to the table.

Throughout Sheret's career, they have held various influential roles in esteemed organizations, showcasing their expertise and leadership skills. From serving as an Advisor at Vonzeo Capital and being involved in Investor Search Funds, to holding board positions at Cardata, contributing as an Advisor/Investor at OneShield Software, and assuming the roles of CEO and Co-CEO at Cardata, Sheret has demonstrated a strong track record in strategic decision-making and business management.

Furthermore, Sheret has played key roles in different capacities ranging from being Co-Founder & Managing Partner at Spruce Grove Capital, an Advisor at Tenstorrent Inc., Stream Lead at Creative Destruction Lab, COO at Xanadu, and part of the Strategic Alliances team during an MBA Internship at Lightspeed HQ. Drawing from a diverse array of experiences, Sheret has honed their skills in areas such as sales management, business development, partnerships, and commercial supply integration.

Sheret's professional journey includes valuable stints at Anheuser-Busch InBev, where they flourished in roles such as Category Manager, Commercial Supply Integration Manager focusing on sales intelligence, and as a Sales Management Trainee. These experiences have equipped Sheret with a deep understanding of sales strategies, market dynamics, and customer relationship management.

In addition to their corporate engagements, Sheret has actively participated in entrepreneurial ventures, leveraging their expertise to co-found and manage businesses. Through their involvement at Cardata and Spruce Grove Capital, Sheret has demonstrated a keen entrepreneurial acumen and a knack for driving operational efficiency in startup environments.