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    Arvind Madhuban

    CEO and experienced advisor with a background in finance and technology

    Arvind Madhuban is an accomplished Global Digital Performance Manager with expertise in Conversion Rate Optimization, Digital Analytics, and Digital Media. Over the years, he has been involved in a wide range of digital projects, utilizing various tools for Online Analytics, A/B Testing, and Cross Channel Analytics. Arvind's educational background includes a Master's in Business Administration with a focus on Innovation & Entrepreneurship from the University of Twente, along with a Bachelor's degree in Business Administration, Management, Economics, and Law from Saxion Hogescholen. Throughout his career, Arvind has held key positions in prominent organizations such as Accenture Interactive, VIA Nederland, FrieslandCampina, and his ventures Challions and Appzculture Mobile Development.

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    Arvind Madhuban
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    Experience

    Chief Executive Officer at CarbonLaces (December 2020 - Present)
    CEO at Metafused (June 2014 - October 2020), Advisory Board Member Innovations at Centrica (December 2017 - July 2020), CEO at !80kb Limited, UK (January 2008 - January 2014), CEO at Ereni Partners (January 2007 - November 2009), Advisory Board at Empirisys (January 2021 - June 2022)

    Education

    Executive in Finance at London Business School (2002 - 2003), MBA in Finance at Cardiff University (1994 - 1996), Bachelor's degree Hons at Lady Shri Ram College For Women, Certificate of Participation in Securitisation at European University Institute (2023)

    Location

    Amsterdam, North Holland, Netherlands