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    Artur Pławny

    Strategy of Product & Marketing Director - fischer Polska /● Sales ● Marketing ● B2B ● B2C ● DIY ● OEM ● E-COM

    Artur Pławny is a seasoned manager with 18 years of experience in project implementation, sales, marketing, and product management within the global construction industry.

    He excels in developing business projects, crafting innovative sales strategies for various channels like B2B, B2C, OEM, DIY, and direct sales.

    Adept at building and leading sales and marketing teams from the ground up, Artur is skilled in motivating and supporting individuals to achieve their best.

    He is known for his expertise in implementing product strategy changes, organizing companies based on segmentation and customer rating, and managing technical product groups in collaboration with various departments.

    Artur has a strong background in overseeing Marcom, PR, E-commerce, and product management policies to drive business growth and market presence.

    He values networking and knowledge exchange, actively engaging with peers on platforms like LinkedIn to stay inspired and share experiences.

    Artur Pławny holds a Master of Business Administration (MBA) from the Polish-American Business School and an Executive MBA. Additionally, he earned a Master's degree in Philosophy from Uniwersytet Jagielloński w Krakowie.

    Previously, Artur has held key positions such as Wiceprezes Zarządu Energa Logistyka at Grupa Energa, Product Strategy and Marketing Director at fischer Polska Sp. z o.o., Regional Sales Director at fischer Polska Sp. z o.o., Product Manager at Rawlplug Ltd, Sales Director at fischer Polska Sp. z o.o., and Sales Representative at Saab Automobile AB.

    Artur Pławny
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    Location

    Gdańsk, Pomorskie, Poland