Arthur Root

Arthur Root is a prominent figure in the e-commerce and startup ecosystem. He is currently the Founder and CEO of Nostra, a company that specializes in optimizing Shopify brands for improved site speed.12 Nostra's technology aims to enhance Core Web Vitals, leading to better conversion rates and return on ad spend for e-commerce businesses.3

In addition to his role at Nostra, Arthur is also a Partner at Remi, a venture capital-backed direct-to-consumer (DTC) brand that has achieved significant success, reaching 8 figures in annual revenue.2 Remi is known for being a fast-growing mouthguard startup.1

Background and Experience

Arthur Root's professional journey includes:

• Founding Nostra: He established Nostra in September 2020, focusing on helping Shopify brands boost their site speed and performance.2
• Partnership with Remi: He became a partner at Remi in August 2023.2
• On Deck Fellowship: Arthur is a fellow of On Deck, participating in their ODF7 and ODS4 programs.2

Education

Arthur's educational background includes:

• Studying Public Policy Analysis at Indiana University Bloomington.2
• Attending the Urban School of San Francisco.2

Entrepreneurial Philosophy

Arthur's approach to building companies is driven by a deep desire to understand, harness, and enhance the power of people, whether they are employees, customers, or personas.1 This philosophy likely informs his work at both Nostra and Remi, where he focuses on improving user experiences and business performance through technological innovation.

Arthur Root's LinkedIn username is indeed arthur-root, as mentioned in the query.2