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Arpita Desai
Senior Manager - Applied Analytics & Measurement, Consumer & Market Insights, at General Mills
Arpita Desai is a Senior Manager of Applied Analytics & Measurement in the Consumer & Market Insights department at General Mills.1 She has been in this role since March 2022, which means she has been working in this position for approximately 2 years and 7 months as of the current date.1 Arpita is based in Mumbai, Maharashtra, India.1
As a Senior Manager in Applied Analytics & Measurement, Arpita likely plays a crucial role in analyzing consumer data and market trends to provide insights that inform business decisions at General Mills. Her position in the Consumer & Market Insights department suggests that she is involved in understanding customer behavior, preferences, and market dynamics to help shape the company's strategies and product offerings.
Given her senior role, Arpita probably has significant experience in data analytics, consumer research, and the fast-moving consumer goods (FMCG) industry. Her work at General Mills, a major multinational food company, likely involves using advanced analytical tools and methodologies to extract meaningful insights from complex data sets related to consumer behavior and market trends.