Arnold Ma

Arnold Ma is the Founder of Qumin, a digital creative agency in London and Shanghai, specializing in creative marketing campaigns targeting Chinese audience behaviors.

He believes in the power of digital to connect people, cultures, and brands, particularly emphasizing the significance of the Chinese market for those looking to establish a strong presence in a fast-paced environment.

Arnold has curated successful campaigns for renowned brands like Harrods, Sony, Manchester United, FC Barcelona, and more.

Apart from his agency role, Arnold founded Dao Insights, a platform focusing on bridging global audiences with China through various content formats including news, case studies, opinion pieces, and mini-documentaries.

In addition to his entrepreneurial ventures, Arnold is a prominent global keynote speaker, writer, podcast host, and technophile, engaging with audiences across platforms such as LinkedIn, WeChat, Instagram, Douyin, TikTok, and 9gag.

He holds a Bachelor of Engineering in Network Security from the University of Essex and has held various leadership positions in esteemed organizations including Peking University HSBC Business School, China Edge, Koozai, MyRuby, and the University of Essex Students' Union.

Arnold Ma's expertise spans across digital marketing, social media, SEO, and general marketing strategies, with a primary focus on leveraging these skills to tap into the vast potential of the Chinese market.