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    Ariel Kidwell

    Director of Strategy at Simply Good Work

    Professional Background

    Ariel Kidwell is a seasoned professional with a robust background in project management and integrated marketing, showcasing her extensive experience across various industries, particularly in the nonprofit sector. Previously, she proudly held the position of Director of Strategy at Simply Good Work, where she was instrumental in developing comprehensive organizational strategies that fostered sustainable growth and community impact. Ariel’s years at the helm of strategic initiatives have equipped her with a unique insight into the challenges and opportunities prevalent in nonprofit marketing.

    Before her impactful tenure at Simply Good Work, Ariel excelled as the Assistant Director of Communications at Temple Emanu-El, where she honed her ability to communicate effectively with diverse audiences and create engaging content that resonated with community members. This role further solidified her skills in brand management and messaging, crucial elements in the ever-evolving landscape of nonprofit communications.

    Ariel’s ability to weave compelling narratives earned her an invitation to speak at the Development Conference organized by the Christian Church Foundation, where she shared her expertise in donor engagement and strategic outreach. Her commitment to enhancing communication strategies was also evident during her time as a Project Manager at Hill+Knowlton Strategies, driven by her passion for effective storytelling.

    In addition to her project management and communications roles, Ariel has made significant contributions to organizations such as Preservation Dallas and the Dallas Regional Chamber, where she served as the Membership and Marketing Coordinator and Communications Manager respectively. Each position brought unique challenges that Ariel met with creativity and strategic thinking, furthering her reputation as a versatile and results-driven professional.

    Her journey also includes pivotal experiences as a Community Relations Manager at Downtown Dallas, Inc., and as an Assistant Broker at Colemont Insurance Brokers, demonstrating her adaptability across various sectors. Not only did she champion community engagement initiatives, but she also cultivated relationships to drive business development and foster collaboration among stakeholders.

    Education and Achievements

    Ariel Kidwell’s academic journey began with a Bachelor of Arts degree in Communications, complemented by a minor in Art History from Austin College. Her educational background not only equipped her with fundamental communication theories and practices but also instilled a deep appreciation for creativity and aesthetics. Following her undergraduate studies, Ariel advanced her expertise by pursuing a Master of Science in Public Relations and Advertising at Texas Christian University. This rigorous program enhanced her critical thinking and strategic planning skills, further solidifying her prowess in integrated marketing and nonprofit communication.

    Ariel's knowledge of Adobe Creative Suite allows her to create visually striking content that enhances brand recognition and engages target audiences effectively. Her blend of analytical skills and creative talent positions her uniquely within the realm of marketing and project management, where she continuously seeks innovative solutions to complex challenges.

    Achievements

    • Director of Strategy at Simply Good Work: Led strategic initiatives that significantly bolstered organizational branding and outreach efforts in the nonprofit sector.
    • Speaker at the Development Conference: Showcased her expertise in nonprofit marketing and communications to an engaged audience of peers and stakeholders, enhancing community learning and network building.
    • Project Manager at Hill+Knowlton Strategies: Successfully managed high-profile marketing projects that expanded clients’ engagement and visibility in competitive markets.
    • Communications Manager at Dallas Regional Chamber: Devised and implemented communication strategies that strengthened the Chamber’s brand and fostered solid relationships with community partners.
    • Experience in Multiple Leadership Roles: Cultivated crucial skills in community relations, marketing coordination, and client management through diverse positions across various sectors, demonstrating her ability to navigate complex organizational landscapes effectively.

    Ariel Kidwell exemplifies the qualities of a dedicated professional who is both innovative and community-oriented. Her ability to merge strategic insight with creative execution makes her a valuable asset in any organization she is part of. Whether leading marketing initiatives, engaging with community partners, or crafting informative content, Ariel continues to pave the way for impactful marketing solutions that resonate with her audiences.

    Related Questions

    How did Ariel Kidwell develop her expertise in integrated marketing?
    What inspired Ariel Kidwell to pursue a career in nonprofit marketing?
    In what ways has Ariel Kidwell contributed to community engagement through her previous roles?
    How has Ariel Kidwell’s education at Texas Christian University shaped her professional journey?
    What are some key projects Ariel Kidwell led during her time at Simply Good Work?
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    Location

    Dallas, Texas, United States