Suggestions
Ariel Gordon
Making program operations run smoothly so crisis services are the focus.
Ariel Gordon is the Hotline Director at EveryMind, a nonprofit organization that provides mental health services.12 In this role, she oversees the operation of the 988 Suicide and Crisis Prevention hotline in partnership with Montgomery County, Maryland.24
Gordon has nearly ten years of experience in building and delivering programs focused on conflict resolution and sexual violence.3 As Hotline Director, she emphasizes the importance of accessibility and confidentiality in crisis support services, particularly for young people.2
Key aspects of Ariel Gordon's work and expertise include:
Crisis Support Services
- Manages the 988 hotline, which has seen a significant increase in usage since its introduction in 20222
- Oversees a team that handles thousands of texts and chats annually from local phone numbers in Montgomery County2
- Emphasizes the importance of text and chat formats for confidentiality, especially for young users who may need discreet support during school hours2
Expertise and Approach
- Focuses on de-escalation techniques, with 98% of callers able to de-escalate during conversations2
- Recognizes the importance of ongoing support, as some individuals may reach out regularly2
- Advocates for the accessibility of the 988 lifeline, stressing that every reason to reach out is valid4
Professional Background
- Based in Washington, DC5
- Previously worked at RAINN and NVMS Conflict Resolution Center5
- Participates in public education efforts, such as providing insights on youth substance use prevention6
Ariel Gordon's role at EveryMind involves not only managing crisis support services but also participating in public outreach and education to promote mental health awareness and suicide prevention.7
