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Apple C.
Senior Director at Appier, Global Branding Solution | IAB Commerce Committee | SaaS | AdTech | MarTech | Ecommerce | AI | Startup | App Performance
Apple Chu is a highly skilled professional with expertise in advertising technology, artificial intelligence, Martech, digital marketing, data management, and business development.
With a strong background in performance marketing, eCommerce, CRM solutions, programmatic advertising, DSP, ad-serving, marketing automation, and app install/re-engagement, Apple excels in the field of digital advertising and technology.
Apple holds a Bachelor of Engineering (B.Eng.) in Electrical and Electronics Engineering from City University of Hong Kong, showing a solid technical foundation, and a Master of Business Administration (M.B.A.) from The Chinese University of Hong Kong for a well-rounded business perspective.
With experience as a Sales Director in Hong Kong and China at Appier, Senior Business Manager at Yahoo, and Account Manager at Sudden Weekly - Next Media Limited, Apple has a proven track record of success in the industry.
Apple Chu's diverse skill set, combined with a robust educational background and significant professional experience, positions him as a valuable asset in the realm of advertising technology and digital marketing.
